I Won’t Be Lonely (This Christmas)

With Christmas fast approaching and the sound of Mariah Carey et al already on the air, Alexis Strum steps up with a refreshing festive offering that trades sugar-coated clichés for grounded honesty. ‘I Won’t Be Lonely (This Christmas)’ pairs Strum’s warm, emotive vocals with acoustic guitar, sleighbells, glockenspiel, and a subtle Americana-tinged production, creating a track that’s both intimate and instantly familiar — part diary entry, part communal singalong. The release follows her third album 'Swim', co-produced with Grammy winner Jim Lowe (The K's, Stereophonics) and Shadowhands, which attracted national press attention, airplay, and editorial playlist spots on Apple Music and Amazon Music. Having built anticipation through a 12-day social media video campaign that blended parenting, music-making, and festive humour, Alexis will play acoustic shows in London to support the release. In January, Alexis will release her next single, and she is currently seeking a live agent to help secure shows and festival slots in 2026. Honest, witty, and full of heart, this is the Christmas anthem single people have been waiting for — heartfelt, relatable, and effortlessly timeless.

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