Universal Music Group announces new UMusic shops in New York and London

11 December 2025 - Press release

Today, Universal Music Group (UMG), the world-leader in music-based entertainment has announced the launch of two UMusic Shop locations in New York and London, dedicated to reimagining the fan experience. 

Each UMusic Shop offers exclusive custom collections and pieces inspired by UMG's iconic artists, songwriters and legendary labels, providing fans with new dedicated locations to meet, share and enjoy exclusive experiences that bring them closer than ever before to the artists they love. 

UMusic Shop NY opens today, Wednesday, December 10, at 2 Penn Plaza, becoming UMG's first permanent brick-and-mortar superfan retail experience in North America that offers a new cultural hub for music and style in the heart of Manhattan. This will be followed next week, with the launch of a store in London's historic Camden Market. 

The store opens with a special Holiday transformation, complete with festive windows and a curated selection of vinyl, merchandise, and accessories from UMG's artist roster including Olivia Rodrigo, Billie Eilish, Ariana Grande, Elton John, Rolling Stones, Post Malone, Beastie Boys, NAS, KISS, and many more. To celebrate the opening, UMusic Shop NY has also partnered with New York's own Awake NY on an exclusive capsule collection: the UMG x Awake NY "Music Is Universal" drop, available only at the shop. This week, UMusic Shop NY will also transform with the premiere of two fan-driven pop-ups honoring the songs of Neil Diamond and celebrating the upcoming release of Song Sung Blue in cinemas later this month (December 11) and Republic Records artist Conan Gray (December 12).

These new locations build on earlier launches in Madrid and in the heart of Tokyo's vibrant Harajuku district. Each UMusic Shop destination brings fans closer to the artists they love and, together, they help cultivate an expanding global fan community.