The Ultimate Seminar returns with a live event in Liverpool

11 August 2021 - Press release

in partnership with Warner Music UK's Atlantic Records, Parlophone Records and Warner Records and in association with LIMF Academy 

Guiding the next generation of music industry creatives

This year's event will be live from Liverpool's Philharmonic Hall
Saturday 25th September  

The Ultimate Seminar is back for it's 12th consecutive year to inspire and engage with the next generation of music professionals. This year there will be two seminar's, including the first ever live regional event, hosted at Liverpool's Philharmonic Hall on Saturday 25th September. For the first time, this year's event is exclusively partnered with Warner Music UK's Atlantic Records, Parlophone Records and Warner Records. Cre8ing Vision is supported by the award-winning Merseyside based talent development initiative,  Liverpool International Music Festival (LIMF) Academy.

Tony Harlow, CEO, Warner Music UK, said: "We've always believed strongly in The Ultimate Seminar and its ability to help the next generation of music industry talent learn, grow and build valuable connections. We're excited to be partnering with The Cre8ing Vision Founders, Nicki, Andrea & Kwame to take the event outside of London so that even more young people around the country can have access to this incredible resource. We hope the Liverpool event is the first of many that we'll contribute to, and we're excited to be part of it." 

This year, with the support of Warner Music UK,The Ultimate Seminar will be expanding its regional reach by holding its first event in the city of Liverpool to grow grassroot opportunities, with the intention of expanding into other cities across the country with other organisations. The event will also be used as a platform to find local creative proteges who are looking to break into the music industry; these select few will also have access to Cre8ing Vision's mentoring and A&R Focus Group development programmes. Following the event, the LIMF Academy and Ultimate Seminar will showcase some of the top emerging artists and bands from the Liverpool region.

 

Kevin McManus, Unesco City of Music Manager

"We are very excited that the Ultimate Music Seminar is going to be held in Liverpool this year. The fact that the Cre8ing Vision have chosen Liverpool as the first city outside London to host such an important event is testimony to the regard that the city is held in by the wider music industry.  It is fitting that the organisers have picked LIMF Academy to partner on the event as they both share the purpose of inspiring the next generation of music talent. This event, and the planned wider activities, will open up more opportunities for all those who want to progress in the music industry in the UK"

Yaw Owusu, The Playmaker Group & LIMF Academy Programme Manager: "It is great to be partnering with the Ultimate Music Seminar to help them with their first event and projects in Liverpool. With such an undeniable wealth of emerging - and sometimes untapped - music creators and industry professional talent here in Merseyside, it's high level events like this that can really help connect the dots and help those deserving individuals progress their careers!"

Renowned for its stellar line-ups, the Ultimate Seminar will again feature exciting guest speakers from various sectors of the music industry, including music execs from headline sponsor record labels Atlantic Records, Parlophone Records and Warner Records. Speakers will share their knowledge and advice as well as discussing the current landscape of the music industry with the live event allowing attendees to connect face to face with industry experts and gain invaluable insight into the music business. Confirmed speakers include Tony Harlow, CEO of Warner Music UK, Austin Daboh, Executive Vice President of Atlantic Records, Liz Goodwin, General Manager of Atlantic Records, Nick Burgess, Co-President of Parlophone Records, Anya Du Sauzay, Head of Marketing at Parlophone Records, Joe Kentish, President of Warner Records, Sukhraj Johal, General Manager of Warner Records and the Go 2 Agency's Shauni Caballero.

The Ultimate Seminar will be a full day of insightful discussions with guest speakers from every level of the business. Panels are set to include topics such as Knowing Your Business, Major Mindset, Songwriting and Artists and Cre8ive Breakers along with 1:1 consultation with A&R and Legal Affairs.

Cre8ing Vision's founders Kwame Kwaten, Andrea Euell and Nicola Ossai fr Charles have been working for over a decade with young people to help them gain the tools and skills needed to begin a career in the music business. There is always a healthy exchange of ideas and debate  at top level on where this industry is going next - we take that debate and make it available to our attendees ,a kind of fast track birds eye view of the inner workings of the industry. The result is that many who attend need about a week to recover, digest and take it all in.The popularity of the events Cre8ing Vision put on have seen them last over a decade. This year's main event will encourage some people to make their first steps in the music industry and guide others to  shatter ceilings that before seemed  impenetrable. Cre8ing Vision hope that the Ultimate Seminar will continue to champion and amplify equality and diversity not only at the grassroots level of the music industry but also at the senior level. 

At this year's event, Cre8ing Vision said, "The Ultimate Seminar's mission is to provide access and open doors to employment, we were never going to be a London centric organisation. So, in addition to London, and for the first time, The Ultimate Seminar will head to Liverpool with our sponsors Atlantic Records, Parlophone Records and Warner Records. To expand our work, we have also partnered with Liverpool based LIMF Academy to build and facilitate more music industry insight and education across the year in the Liverpool region. Cre8ing Vision develops and finds new executive talent through all of the initiatives and programmes which remain free to access."

Entry to The Ultimate Seminar event is free subject to availability and registration. Full announcements about the event are taking place via The Ultimate Seminar social channels, if you want to find out the best ways to get a head start in the music industry this event is one not to be missed and promises to educate, network and inspire.

The Ultimate Seminar Liverpool is sponsored by Live Nation, PPL, BMI, PRS, Spitfire Audio, DawBell and Sentric Music.

REGISTRATION OPEN HERE