oiid Integrates Music AI to Scale Its Interactive Direct-to-Fan Apps

27 June 2025 - Press release

oiid, the company that makes artist branded superfan apps, has now integrated Music AI’s state-of-the-art stem separation technology into its artist-based apps.The integration will help artists at all stages of their careers to engage fans like never before, enabling fans to explore their favorite tracks like they were in the studio with the band. 

To kick off this new app offering, oiid is working with Norwegian metal legends Enslaved and indie psych rock favorites Orions Belte to create branded apps that will integrate oiid’s proprietary stem player, strengthened by Music AI’s industry-leading AI stem separation.

A pioneer in engaging use of music stems, oiid has created award-winning fan experiences with artists such as Esperanza Spalding, attracted artists such as KYGO as investors and advisors, and built tech to promote music education. In its latest B2B move, oiid will now facilitate for artists to create unique, comprehensive artist branded superfan apps. The apps will offer a wide range of features, including artist owned channel, event section, merch stores, fan forums and oiid's proprietary stem player. The stem player allows superfans to precisely isolate and manipulate individual audio components. Listeners can delve deeper into their favorite music, whether it's adjusting the guitar strings, the drum beat, or the nuance of background vocals. 

Music AI’s advanced technology will provide seamless AI-enabled stem separation whenever original stems are unavailable through oiid’s global label partnerships. These studio-quality stems are central to the oiid experience, allowing users unprecedented control over individual instrument volumes, real-time soundscape adjustments, and interactive play-along sessions featuring synced lyrics and chords. 

The integration of Music AI's technology into oiid’s platform promises to help oiid scale and offer more possibilities to more artists. Frank Østevold, Founder & CEO of oiid, said: “For oiid to deliver the interactive experience fans crave, it was essential that we are able to source state-of-the-art stems. After extensively testing the top AI-enabled stem separators on the market, Music AI clearly stood out as the best.”  

Geraldo Ramos, CEO of Music AI, said: "We are excited to partner and integrate our suite of AI-powered audio technologies into their groundbreaking platform. This collaboration is a great example of how Music AI can help music companies to unlock the value in their catalogs in innovative ways for their artists and the superfans who love them. This partnership is a perfect alignment of Music AI and oiid’s shared passion for transforming how music is experienced and appreciated."