Nick Mulvey has teamed up with Sharp's Brewery to release a record on recycled plastic from the ocean for Surfers Against Sewage04 October 2019 - Press release
Nick Mulvey has teamed up with Sharp’s Brewery to make music that will generate funds for Surfers Against Sewage, to help with their work to reduce plastic and protect the oceans. The Mercury Music Prize nominee and Cornish Brewery have released the first tracks pressed onto a record made from recycled plastic, which has been washed up on Cornish beaches and its release has sold out within four hours. The collaboration between Nick Mulvey and Sharp’s Brewery was brokered by Globe - Universal Music UK’s creative agency.
The songs asks; ‘In the Anthropocene what does your freedom mean?’, the Anthropocene being the current geological age, viewed as the period during which human activity has been the dominant influence on climate and the environment.
Nick says “My music is about knowing who - or what - we are, right at the core; aliveness itself, conscious. These times of urgent global crisis are demanding we re-examine ourselves and the world and we raise ourselves to match the Earth, this wonder-organism from which we are not, and have never been, separate.
“I’m delighted with the reaction to yesterday’s release of ‘In the Anthropocene’ on Ocean Vinyl. For too long it’s been normal practice to take from our planet’s resources with no culture of giving back. Ocean Vinyl is an exploration of what’s possible when that culture changes and asks, can we imagine a world where every commercial transaction also gives something back to the Earth?”
James Nicholls from Sharp’s Brewery explains: “We were delighted to work with Nick on this project. With Sharp‘s Brewery being based on the North Cornish coast, the ocean inspires our way of life and our beers, such as Atlantic pale ale, with which we our supporting this campaign. We hope to not only raise much needed funds for charity, but also awareness about the current state of plastic waste found in the ocean.”
Sam Lenthall, Creative Licensing Manager at Globe & Caroline, added: “Nick was the perfect artist to help us realise the ambition of this campaign. Not only is he incredibly passionate and knowledgeable about the effects of climate change, he’s an unbelievable songwriter whose crafted a stunning piece of music that stands up and delivers a vitally important message. We hope we raise lots of money for a brilliant cause and a wonderful charity in Surfers Against Sewage.”
Two songs feature on the record. The first being ‘In the Anthropocene - 10” edit’ and the second is ‘In the Anthropocene (Elder Brother Says)’ – 10” edit. Each vinyl is unique, handmade by record designer Wesley Wolfe from Tangible Formats, with only 105 made, and include exclusive edits of the tracks.
Nick Mulvey’s In the Anthropocene – Ocean Vinyl is available at musicglue.com/nickmulvey, sharpsbrewery.co.uk & selected Drift stores. One limited edition record is available as part of an online auction on Givergy.
The proceeds go to Surfers Against Sewage, to protect the ocean. Surfers Against Sewage is a national marine conservation and campaigning charity that inspires, unites and empowers communities to take action to protect oceans, beaches, waves and wildlife. SAS’s main campaign is Plastic Free Communities. Ocean plastic pollution is one of the biggest global environmental threats of our age. It’s time to take a stand against throwaway plastic culture.
Nick Mulvey’s second album, Wake Up Now and recent EP Dancing For The Answers, are out now through Fiction Records.
The campaign was devised by creative agency Havas London, in collaboration with fellow Vivendi company Universal Music Group and Havas agency One Green Bean.