New record label 21NHG launches

23 April 2021 - Press release

FIRST SINGLE: LEFTWING : KODY - ‘DEEPER’ ft. DARLA JADE
Watch/Listen to ‘Deeper’ HERE

Today (23rd April), new record label 21NHG launches with their first release, Leftwing : Kody - ‘Deeper’ ft Darla Jade, available now across all DSPs.

21NHG is a dedicated dance label and a sub-label of the iconic Relentless Records, who launched the careers of artists Headie One, Tom Walker, So Solid Crew and many more. It takes its name from the address of West London’s famous Notting Hill Arts Club, which has a rich heritage in the dance scene, with over two decades running club nights.

The teams behind Relentless and Notting Hill Arts Club will use their extensive background of supporting artists, with a strong focus on amplifying the next generation of UK and global talent in the dance and electronic genre.

Ben Coates, MD of Relentless Records says '21NHG is a natural progression, building on what has already been a very successful few years for the label. Our aim is simple - to sign and develop the best dance and electronic talent and release fantastic records. The journey begins today with Leftwing : Kody, and our new signings Ejeca and Higgo in the coming weeks’.

The first track to be released on 21NHG is from esteemed house duo, Leftwing : Kody, with new track Deeper ft Darla Jade. New signings also include Belfast-born DJ/Producer Ejeca and London-based UKG DJ/Producer Higgo, further details of these releases to follow soon.

Leftwing : Kody says "It was great working on this record with Darla, the song came together really naturally and we are excited to get this released with the 21NHG team for their debut release."

Design, artwork and branding for 21NHG will be curated by Amity Bloc, the people behind SG Lewis amongst many others.

As the world remerges from a year like no other, with hope of clubs re-opening before the summer, and dance music streaming figures at an all-time high, the timing for a new dance focused label has never been better.