LyricFind Expands into China through Agreement with Kanjian

25 March 2021 - Press release

 

LyricFind, the global pioneer in lyric licensing, announces a partnership with Kanjian Music, China’s leading music services company. Kanjian will become LyricFind’s sole sales representative in China. Kanjian Music will help LyricFind expand its licensing collaboration and related business opportunities with Chinese companies in China.

China is the latest international market for LyricFind’s high-quality lyric services. The partnership with Kanjian is part of a series of expansions into new key regions, including sub-Saharan Africa, South Asia, Southeast Asia, and the Middle East. LyricFind now offers accurate and verified lyrics in 33 languages spoken and sung by billions of the world’s music fans.

“We’re honored to announce our international deal with Kanjian, acting as our sole sales representative in China and Greater China,” states LyricFind Founder and CEO, Darryl Ballantyne. “By partnering with an internationally renowned and reputable company, this allows us to significantly expand our reach in China and reinforces LyricFind’s global position as the premium provider of licensed lyrics worldwide”.

Kanjian is the ideal partner for LyricFind. As China’s leading full-stack managed services company, Kanjian provides comprehensive rights management tools, solutions, and dedicated business strategies to the music industry. It helps partners reach an online audience of 1.5 billion people.

Kanjian Music Founder and CEO Shen Jia sees the deal as a monumental one for the bridging of cultures through music and lyrics: “Our deal with LyricFind allows us to offer the world's lyrical content, and by extension a large piece of the world culture, to China. This is a win-win for the audience and industry alike, as the rapidly expanding digital product space in China will now tap into the extensive and diverse catalog of LyricFind, further enhancing Kanjian Music’s role as the global music industry's trusted partner in China. I am excited that LyricFind can now utilize our reach in the region, and I look forward to working closely with our partner to extend LyricFind’s sales channels to further establish their brand as momentum builds in this market.”