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Living Indie Smashes Target to Close £200,000 Crowdfunding Campaign



Having overfunded by £50,000, aspiring “Netflix of Live Concerts” prepares to increase programme of concerts, take on new staff and launch major new platform

 

Living Indie, a Wayra-backed concert-streaming startup, successfully completed its crowdfunding round this week, having hit more than 130% of its initial target. Conducted on the Crowdcube platform, the round generated £207,000 in investments from more than 150 investors. With the funds secured, Living Indie now plans to make two key hires, bump up its programme of live streams, and unveil a major new addition to its platform toward the end of the summer.

“It’s been a lot of hard work, but we’re now excellently placed to deliver a big shift in how people experience live music online,” said Andres Sanchez. “Securing this backing means that we have the confidence of investors and music backers, and that we’re ready to make Living Indie soar. On that front, we have some hugely exciting changes coming to the platform, so watch this space.”

Living Indie has been operating in the UK for 18 months. Since being accepted to Wayra, the technology accelerator affiliated to Telefonica, in early 2014, the company has streamed concerts from the likes of John Grant, Nile Rodgers and The Wombats, and worked with brands including O2, Sony and Jagermeister.

After a free sign-up, the platform offers fans the chance to see concerts streamed live or from the company’s fast-growing VOD archive. The concerts can be watched in HD via any connected devices, from movie screens to mobiles, and the platform also provides a rich social experience, with fans able to interact with fellow music lovers from around the world.

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