Dopebwoy and Warner Music Benelux launch Forever Lit Records12 February 2020 - Press release
Dutch rapper and producer Dopebwoy is partnering with Warner Music to establish his own label Forever Lit Records. The label’s name is a reference to his album Forever Lit, which reached Number 1 in the official Dutch charts.
Dopebwoy has enjoyed huge international success with his hits ‘Cartier’ and ‘Loco’ (featuring Yung Felix), and the majority of his live shows take place outside the Netherlands. He has also recorded tracks with international artists including the UK’s Yxng Bane, France’s Aya Nakamura, MHD, Abou Debeing, DJ Skorp & Alrima; as well as Germany’s Mert and Majoe.
His music is also a massive success on TikTok. ‘Cartier’ has been used in several challenges such as #gettoknowme, #cartierchallenge, #cartier, causing his song to be used more than 500 million times within the app.
Dopebwoy will initially release his own music on the label, but with his keen eye for new talent, it is expected that he’ll also sign and work with new artists.
Dopebwoy says: “Founding Forever Lit Records is a special step. I see it as confirmation and recognition for all the hard work that I’ve put into making music and sharing it with the biggest possible audience of people who feel my sounds. This means a new step, a new phase. Happy to have the Warner team backing me to take this adventure to the next level.”
Bo de Raaff, Head of A&R, Warner Music Benelux, adds: “We are very proud that we were able to establish this collaboration with Dopebwoy. He is extremely talented, not only as a rapper, but also as a producer who has scored big hits, both locally and internationally. We are looking forward to expanding that success further together with him.”