Department for Business and Trade & Music Technology UK announce inaugural UK MusicTech Mission to Los Angeles

21 May 2025 - Press release

The UK's Department for Business and Trade (DBT), in partnership with Music Technology UK (MTUK), has announced the ten innovative UK music technology companies selected to participate in the inaugural UK MusicTech Mission to Los Angeles, taking place June 9-11, 2025.

This landmark initiative will showcase the UK's world-leading music technology sector to key stakeholders in the US entertainment industry that are at the intersection of music and innovation.

The carefully curated cohort represents the breadth and depth of the UK's thriving music technology ecosystem, spanning audience engagement, data analytics, AI integration, and artist tools: Bonza Music, Cirkay, DAACI, Human Native, Maintain Altitude, Musiqmesh, RoEx Audio, SyncVault, Tenwest, and Viktrs.

Valentina Baccianella, Sr. Officer - Creative, Media & Sport, Southwest US, Trade & Investment, commented: "Off the back of our decades long British Music Embassy series at SXSW and ahead of the 21st iteration of our LA Sync Mission, we're excited to explore a new avenue to promote the innovations coming out of the UK's global music industry. We intend for this trade mission to create new opportunities for UK companies to explore the US market and build relationships that will turn into long lasting partnerships."

Matt Cartmell, Chief Executive of MTUK, commented: "We're very pleased to be partnering with the UK Government to launch this opportunity for the UK's music tech sector to showcase its innovation on a global stage. These ten companies exemplify the creativity, technical excellence, and entrepreneurial spirit that make the UK a world leader in music technology. By facilitating these international connections, we're helping to unlock new markets and partnerships that will fuel the continued growth of the sector."

The three-day programme includes preparatory sessions with market entry experts, panels and keynotes featuring industry leaders, site visits and workshops with major entertainment companies, plus direct engagement with industry giants across major labels, publishers, talent agencies, big tech, gaming publishers, and live event promoters.

The mission will culminate in an exclusive UK Music Reception at the British Consul General's residence on June 11, bringing together the mission participants with key US industry figures.