Concord Music Publishing ANZ locks in new global publishing deal with Australian hit maker Luude22 November 2022 - Press release
Concord Music Publishing ANZ (formerly Native Tongue) is delighted to announce a major new global exclusive publishing deal with one of Australia’s most hotly tipped new producers - Christian Benson aka LUUDE.
2022 has been an enormous year for the Gold-Coast based producer having quickly risen to the forefront of a new wave of producers coming out of Australia - back-to-back UK top 10 singles (Down Under feat Colin Hay; Big City Life with Mattafix), over 200 million streams, a No.1 most viral song in the world, 240,000 TikTok videos made and multiple playlist covers. The next single from LUUDE will be a collaboration with Issey Cross and features Moby.
Add to this a 14-week tour across the UK and Europe including festival plays at Tomorrowland, Creamfields, Reading and Leeds, it’s safe to say that LUUDE has arrived as one of Australia’s biggest dance exports.
The new deal covers all future works and was led by Matt Tanner (VP of A&R) out of Concord Music Publishing’s new Australian office, alongside Senior Director of A&R Harri Davies and EVP Worldwide A&R, Kim Frankiewicz, both from Concord’s UK office.
LUUDE comments, “I’m really happy to be part of the global Concord Music Publishing family, honestly just can't wait to get back in the studio after 3 months on the road.”
Manager Gabe Bravo (Cloak Entertainment) adds “We've had a good long-standing relationship with the local Native Tongue team in Australia, as the LUUDE project grew globally over the last 12 months - having a global network that we had direct points of contact with became an important facet of what we looked for in a publisher. When Concord acquired Native Tongue in August and we started to build relationships with the wider global team, it became apparent that this was the right deal to make”.
Matt Tanner, Concord Music Publishing ANZ comments, “I have been tracking Christian as a producer for the last couple of years and have thoroughly enjoyed every minute of watching his career reach new heights this year. We’re really excited to be working with Christian and his team”.
Harri Davies, Concord Music Publishing Senior Director A&R adds, “Christian is no overnight success – he has been refining his writing for some time and his current run of hits is testament to that. Whether it’s for LUUDE, Choomba, flipping classic songs or writing for other artists, Christian always brings his own unique style. We are really excited to be working alongside our friends in Australia and New Zealand on his writing output and beyond”.
Also recognised as one half of the well-respected Australian duo, Choomba, who have been endorsed by tastemakers such as The Magician, Claude Von Stroke, Richie Hawtin, Claptone, Riva Starr and Erick Morillo - the duo host their own dance music radio show on Triple J, Australia’s biggest youth focused station.