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Be-Hookd Digital wins Social Media Agency of the Year at the 2020 Global Agency Awards!

Be-Hookd Digital, the reactive digital agency for the stars of Entertainment, Lifestyle and Music, triumphed as the Social Media Agency of The Year at the 2020 Global Agency Awards. The live-streamed awards ceremony credited the boutique agency for seizing a magnitude of social opportunities this year, by creating culturally impactful moments that gained traction worldwide.  

Be-Hookd is one of the fastest-growing digital agencies in the UK, the agency crossed the border and expanded into the US market earlier this year, with its full team and client base now joining Be-Hookd USA Inc. The social media powerhouse deals with major music, fashion and entertainment brands as some of their core clientele, but also fosters links between these interconnected sectors in all of their most acclaimed campaigns.  

As a diverse team of 25+ people located across London and New York, their undoubted main successful aim is achieving an always-on, round the clock service across some of the biggest entertainment markets - thus delivering UK number 1 album and single campaigns for the likes of The Script, Tom Walker, Paul Weller, The Lumineers and Sean Paul. Managing Director, Kat Ober, stated “I’m incredibly proud that Be-Hookd was awarded with this title, it is a testimony for all the hard work the team has put behind their clients’ campaigns as well as quickly adjusting to new ways of working. It feels like this has been a long time coming, it’s great to see it rewarded”. 

Taking home the trophy as the Social Media Agency of the Year, the team at Be-Hookd was praised for their adjustment to working life within a global pandemic. Be-Hookd reacted well to implement a sound crisis response strategy during the global pandemic. This enabled the agency to provide high levels of innovative work, during COVID-19 collectively their clients’ interaction rate increased by 75%, compared to the 6 months prior.  

Ric Rodriguez, Head Of Search at Vashi had the following to say about Be-Hookd ahead of the winner announcement, “Nice objectives, that focus on CSR as well as commitment to employee satisfaction, growth and furthering the capabilities within the agency - a strong all-around set of objectives.”. He added that submitted campaigns were “fantastic”, and that “the  judges struggle(d) to fault them here”. 

As celebrated specialists in managing the online presences of the world's leading entertainment talent, fostering relationships between audiences and brands, the next endeavour for the firm is becoming operational in Germany, LA and the eastern world.  

This award marks a milestone for the business, highlighting the achievements of some of the most globally impactful campaigns and the insight-driven approach that Be-Hookd Digital has delivered over the past year

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