Audiotube launches Fairtrade Digital Music Distribution Platform

30 March 2017 - Press release

Audiotube LTD, the UK based Music Tech company has launched a new global distribution platform enabling self-distributed Artists and Independent Record Labels to distribute, market and monetise their content at costs in complete transparency. 

In the context of the fast developing self distributed Artists market, Scott de Mercado (Audiotube CEO and founder) has sought to address the growing demand for more transparent Artist centric digital services.  

Following support from Google Cloud for Startups program and the European Commission, Audiotube has spent the past 2 years in R&D mode working closely with Artists, Managers and Record Labels, further developing the platform which is now being released globally focusing on both mainstream and emerging markets. 

Audiotube has its roots firmly planted in the Independent sector and has always championed the Independent Artist. The company has developed a strong partnership with Merlin (the leading global Independent Rights agency) and is already a certified Merlin distributor. This relationship, coupled with Audiotube’s obsession to promote total transparency along the royalty trail, helps to solidify Audiotube’s strategic mission- the delivery of “Fairtrade music distribution”.   

The Audiotube Platform ensures maximum impact with minimum effort by promoting content and analysing performance results with an interface that is responsive, intuitive and accessible from anywhere and from any device. Audiotube provides one of the most affordable distribution solutions for Artists and content owners. Audiotube’s competitive pricing is made possible in part by proprietary technology bridges, which tap directly into our global network of Digital Service Providers, as well as a host of internal automations powered by Google Cloud-based technology. The result: 100% transparency - no hidden or additional costs for our users.  

The Audiotube team consists of passionate music lovers and visionary thinkers, with decades of experience in Technology, Startups, and the Music Industry. Audiotube is supported by a prestigious set of partners and strategic shareholders, including Google, Merlin, Blue Mountain Publishing and MarathonArtists LABs with funding to date provided by private shareholders, including Island Records founder Chris Blackwell, and legendary musician Eric Clapton.