AMRA Strengthens Leadership Team With the Promotion of Two Key Executives

06 April 2022 - Press release

Company Promotes Robin Davies To Chief Operating Officer And Honey Onile-Ere To General Counsel

 

AMRA, the first global digital collection society, today announced the promotion of Robin Davies to Chief Operating Officer (COO) and Honey Onile-Ere To General Counsel. Previously Head of International & General Manager, Davies has been with AMRA since 2015. Based in London, Onile-Ere was previously Head of Legal, International for AMRA, most notably leading AMRA’s global licensing negotiations with all the major DSPs. 

AMRA CEO Tomas Ericsson said, "Both Honey and Robin have been with AMRA for some time, and with their breadth and experience, they have both had a huge impact on AMRA's success over the past years. As we steer AMRA into our next phase of growth and scale to transcend the industry with even faster accounting, more accurate payments, more value, and increased transparency, Robin and Honey's leadership will continue to lead AMRA to new heights. The time is right, we are now embarking on our next phase of transitioning the industry, and I could not be any happier to have Robin and Honey on the team in these new roles."

Said Davies, “It's an exciting time to be at AMRA right now - we’re delivering industry-leading services with scalable global technology. I’m delighted to be working with Tomas and Honey as we begin our next phase of growth!”

Said Onile-Ere, “AMRA has undergone so much change and growth in the last few years, and it has become a force for change in our industry. I am excited to be working with Tomas and Robin as AMRA continues into the next exciting phase of its development.”

With over 15 years of management experience, Davies has worked in banking, consulting, and senior strategy roles. He started his career in investment banking at Barclays Capital before moving into Management Consulting at PwC, where he advised Fortune 500 companies, private equity clients, and startups in organizational design, post-M&A integration, and business restructuring. Robin was responsible for the PwC work at AMRA, ensuring appropriate business separation between AMRA and the Kobalt Group. After this work, he moved to Kobalt Music, initially organizing the group around the global technology platform KTech. He then ran the Strategy & Business Operations team, working with the executive leadership group as the company scaled, before joining AMRA two years ago to run the international business.

Onile-Ere has many years of music and media, legal, and business affairs experience. She started her music career at what was then Polygram Records, moving to Virgin Records, and qualifying as a lawyer while at Warner Music Group.  Before joining AMRA in 2017, she was at Warner/Chappell Music Publishing for ten years (spending five years as the Head of Legal & Business Affairs). She was then Director of Legal & Business Affairs at BMG Rights Management. Afterward, she was a freelance media business affairs consultant, consulting for both labels and publishers and working towards the development of emerging music markets in Africa, with a particular emphasis on West Africa.