4AD Announces New US & UK Label Managers + Additional Promotions

18 May 2022 - Press release

4AD are delighted to announce a change to the label’s management team that sees Alyssa DeBonis and Sophie Hall become the company’s new US and UK Label Managers respectively. 

Based in the label’s New York office, US Label Manager Alyssa DeBonis will oversee the label’s US team and manage all campaigns, working closely with all artists, their management and the wider Beggars Group staff.  Her relationship with 4AD began 10 years ago as an intern before she went to work in licensing and sync at Big Deal Music Group to return in 2018 to be 4AD’s West Coast Manager and A&R.  In addition to her label work, Alyssa is also involved with many charitable efforts, and spearheaded 4AD’s recent work with the LA based non-profit The Harmony Project. 

New UK Label Manager Sophie Hall joined 4AD in 2013 as a Junior Product Manager. Progressing into Global Product Management, Sophie has worked on numerous successful album campaigns for acts such as Big Thief, Dry Cleaning, Future Islands, Grimes, Aldous Harding and The National.  Based in London, Sophie is now spearheading 4AD campaigns in both the UK and the world outside the US, continuing to work closely with all Beggars Group offices and licensees to help deliver campaigns on a global level. 

Alongside these changes, Will Tompsett has been promoted to Worldwide Head of Marketing (he joined 4AD in 2013 and is now based in the New York Office) and new hire Isa Castro-Cota joins as the label’s US Communications Manager.  Based in New York, Isa’s role is guided by UK-based Annette Lee, 4AD’s Head of Communications and PR.