Take That's III is most pre-ordered album of all time on Amazon.co.uk

28 November 2014 - Press release

Take That’s new album, III, has become the most pre-ordered album of all time on Amazon.co.uk. III is their first album since the band line-up became Gary Barlow, Mark Owen and Howard Donald.

With only days to go until its release on 1^st December, the album has overtaken recently appointed all-time pre-order front runners Pink Floyd’s first album in 20 years The Endless River, ex bandmate Robbie Williams’s Swings Both Ways, and One Direction’s 2013 hit Midnight Memories,giving Take That its third entry in Amazon’s top ten most pre-ordered artist albums of all time. 

The band also overtakes the likes of Coldplay, Paolo Nutini and Ed Sheeran in the top ten pre-order artist albums of 2014 chart.

“The competition is heating up as Olly Murs, One Direction and Take That, to name a few, battle for the Christmas number one spot. It’s an exciting twist to see that only a few days before release Take That have swept in and taken the top spot on Amazon pre-orders,” said Director of Amazon EU Digital Music, Steve Bernstein. “We’ll all be eagerly anticipating who comes out on top, but it’s great to see such a much loved UK band continue with such success.”

Through Amazon AutoRip, customers who order III CD or vinyl formats will receive a free digital download of the album in their Amazon Music Library on the day of release.

Top 10 pre-ordered artist albums of 2014

#	Artist	Album
1	Take That	III
2	Pink Floyd	The Endless River
3	Coldplay	Ghost Stories
4	One Direction	FOUR
5	Olly Murs	Never Been Better
6	AC/DC	Rock Or Bust
7	Bruce Springsteen	High Hopes
8	Foo Fighters	Sonic Highways
9	Paolo Nutini	Caustic Love
10	Ed Sheeran	X

Top 10 pre-ordered artist albums of all time

#	Artist	Album
1	Take That	III
2	Pink Floyd	The Endless River
3	One Direction	Midnight Memories
4	Robbie Williams	Swings Both Ways
5	Take That	Progress
6	Susan Boyle	I Dreamed a Dream
7	Coldplay	Ghost Stories
8	David Bowie	The Next Day
9	Coldplay	X&Y
10	Take That	The Circus