24 May 2011

Loick Essien
How We Roll ft. Tanya Lacey

RCA

WE SAY

Having recorded and written with Labrinth, N-Dubz and Naughty Boy and the likes of Lashwan Daniels and Stargate, How We Roll  ft. Tanya Lacey comes after two set-up tracks for Loick Essien. With little promotion, Love Drunk entered the charts at No 56 and Stuttering ft. N-Dubz went Top 40 as well as topping the Urban Club chart. With strong specialist support at radio for Loick, solid foundations have been laid for this release. It's a strong start for ‘Britain’s answer to Usher' (Sunday Mirror) and strengthened further by the news that How We Roll received its first play on Fearne Cotton’s Radio 1 show last week. It has been playlisted so far on BBC 1Xtra and Choice. Video.

CONTACTS

Leah Chalmers, RCA - +44 (0)20 7361 8544
Press: Sarah Hall, RCA  - +44 (0)20 7361 8525

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