Youth Music and Outernet Venues join forces to raise funds for Rescue the Roots campaign 22 Apr 2025
Youth Music, the UK’s leading charity helping marginalised young people make and monetise music, has today announced its partnership with Outernet Venues. The iconic London events spaces will be supporting the charity’s £1 million ‘Rescue the Roots’ campaign - an urgent effort to protect the future of grassroots youth music.
Outernet Venues, home to the state-of-the-art 2,000-capacity live events space, HERE at Outernet and The Lower Third, a 350-capacity venue dedicated to platforming breakthrough talent, has committed to its first ever yearlong charity partnership, pledging sustained support in response to the growing funding crisis.
At the core of the collaboration is a shared mission to nurture the next generation of music talent. From giving young artists, a stage to perform, to creating opportunities to learn behind the scenes, the partnership directly empowers marginalised young creatives across the UK.
Outernet Venues has confirmed a £5 minimum house guestlist compulsory donation at its HERE at Outernet space. With concerts from world-renowned DJ Kaytranada and singer-songwriter DIIV scheduled for this year, each guestlist donation will contribute to the vital work of the Rescue the Roots fundraiser.
Beyond the fundraising, Outernet Venues has granted the charity access to its The Forge at The Lower Third. The cosy event space connected to their public cocktail bar will host a series of gigs for Youth Music artists – supporting NextGen creatives with the opportunity to share their music on the iconic stage.
Youth Music and Outernet Venues are also exploring training opportunities for its NextGen community as part of this venture. The training events will allow young creatives to learn about different roles within the music industries, such as marketing, tech and music and event production.
Talking on the partnership, Co-Founder of Outernet Venues Karrie Goldberg says:
“We are excited to be partnering with Youth Music on their Rescue the Roots initiative. Supporting emerging artists and those working behind the scenes has always been a big part of our mission. Through HERE and The Lower Third, we aim to shine a light on new talent and highlight just how important independent venues are to the grassroots music scene. Youth Music’s work is vital, and we’re excited to come together to help create more opportunities for the next generation.”
Youth Music’s Rescue the Roots campaign aims to highlight and mobilise fundraising efforts as without action, the future of young people’s lives in music will be even more bleak. Youth Music predicts:
In ten years, young people across eight UK regions will lose access to grassroots youth music projects
This prediction is based on funding cuts over many years, the current cost-of-living crisis and the resulting impact on maintaining essential community music spaces where young people make music, make friends and develop their musical skills.
- Two in five (41%) grassroots youth music projects at risk of closure - an increase of 17% v 2024 (24%)
- 54% of Youth Music’s funded partners have a waiting list of young people that want to take part but can’t due to lack of funds - an increase of 4% v 2024 (50%)
- Youth Music is only able to support less than one in five (18%) of the applications it receives, leaving over 260,000 young people without access to music-making, creative development and potential pathways into the music industries
- The financial position of 41% of Youth Music’s funded partners are set to get worse over the next 12 months, an increase of 8% v 2024 (34%), with over a quarter (28%) uncertain about the future
To combat the crisis, Youth Music’s ‘Rescue the Roots’ fundraiser campaign will provide crucial support for over 18,000 young people. The campaign is a call to arms from Youth Music to individuals and organisations who care passionately about saving UK music to donate what they can, with the charity match funding up to £1 million, taking the fund to £2 million.
The impact of Youth Music’s work is reflected in a new ‘Rescue the Roots’ documentary by Tell Studio that powerfully illustrates the importance of music in young people’s lives, socially, personally and musically. It can be watched here.
Matt Griffiths, Youth Music CEO, says: “We are delighted to be partnering with Outernet Venues, an institution committed to supporting grassroots music projects and young creatives with the access and support that they deserve in a new strand of fundraising for our Rescue the Roots campaign.
“Organisations such as these are critical in helping to safeguard the future of music, and the funds raised through guestlist donations, as well as the opportunities that will allow our NextGen community to learn the necessary skills to make and monetise their music are vital, and it is honour to have their support for the remainder of the year.”
Youth Music is urging people to join them and donate to Rescue the Roots. The campaign offers various opportunities for music businesses, artists and fans to get involved. Donate now to safeguard the future of UK music. https://youthmusic.enthuse.com/cf/rescue-the-roots
NEWS & PRESS
Introducing bulletin board: a new way for TikTok creators to communicate with their fans and build community
Today we're announcing the launch of bulletin board, a new in-app channel which helps creators communicate and share content directly with their fans and followers. Bulletin board is a one-to-many broadcast channel, making it quick and easy for creators to post...more
The MOBO Group and Greene King Partner Together to Open 'House of MOBO' Pub in South London
'The House of MOBO' in Gipsy Hill will be a home for culture, community and collaboration in hospitalityThe pub reopens on Thursday 27 November as a ready to serve the local community The MOBO Group and Greene King have today announced...more
Ezra Collective's Femi Koleoso joins BBC Radio 6 Music
Femi Koleoso, bandleader and drummer for the BRIT Award and Mercury Prize winning jazz quintet Ezra Collective, will join BBC Radio 6 Music as a regular presenter, hosting The People's Party on Fridays (7-9pm) from 2nd January 2026. The show, broadcast from MediaCity UK,...more
80 performing arts organisations commit to PIPA pledge in landmark commitment to parents and carers
ROSALIE CRAIG, RAKIE AYOLA, EMMY THE GREAT, SOPHIA DI MARTINO AND INDUSTRY LEADERS SUPPORT PIPA PLEDGE To mark its 10th anniversary, Parents and Carers in Performing Arts (PiPA) proudly announces the launch of the PiPA Pledge – a new initiative inviting...more
Coldplay, Dua Lipa, Radiohead and Sam Fender lead calls for PM to honour pledge for ticket resale price cap
Some of the biggest names in music have come together with groups representing consumers and the industry to call on Sir Keir Starmer to honour his pledge to protect fans from online ticket touts. For years, genuine fans have been fleeced...more
Texas alt-rock band Culture Wars sign to Primary Talent International
Texas alt-rock band Culture Wars have signed with Matt Bates at Primary Talent International for worldwide booking representation (excluding North America) and have sold out their first London show at the O2 Academy Islington. The Texas native band, known for...more
Vevo Announces Highly Acclaimed "DSCVR Artists to Watch" List for 2026
Annual taste-maker program highlights emerging global artists poised to break through in the year ahead Gigi Perez is named "DSCVR Artist of the Year", releases exclusive performance of "Fable" Vevo, the world's leading music video network, today released the complete list for...more
Charlie Lexton appointed CEO, Merlin
Merlin, the digital rights agency for the world's leading independent labels and distributors, today announced the appointment of Charlie Lexton as its CEO, effective 1 January 2026. Lexton, who succeeds Jeremy Sirota, has worked for Merlin since its inception, initially alongside...more
22 UK festivals awarded free AIF memberships and marketing support through Skiddle partnership
The UK’s independent festival scene has received a major boost as 22 grassroots festivals are announced as recipients of an industry-first support scheme from Skiddle and the Association of Independent Festivals (AIF). The initiative, created to champion and sustain the UK’s thriving...more
Warner Records Group elevates Gregg Nadel to President of A&R
Widely-Respected Executive Joins Central Leadership Team in Newly Created Role Widely respected music executive Gregg Nadel has been elevated to a senior leadership position at Warner Records Group in the newly created central role of President of A&R. Based in Los...more
TuneCore’s independent artists surpass $5 billion earned
The leading independent artist development platform announced that artists who distribute through TuneCore have now earned over $5 billion since the company’s founding nearly 20 years ago—marking a historic milestone and the first public achievement of its kind among distributors...more
BSI Merch Unveils Artist Services Strategy
Company Rebrands as BSI Merch & Artist Services New Division BSI Music Announces Still Pigeon as First Signing UK-based music merchandise and e-commerce specialist BSI Merch has rebranded as BSI Merch & Artist Services, marking an exciting new chapter for the company...more
New Report Reveals UK Music Industry Contributes Record £8 Billion To UK Economy
UK music contribution to the UK economy in 2024 hit a record £8 billion. UK music exports revenue in 2024 reaches new high of £4.8 billion. Total UK music industry employment in 2024 rises to record high of 220,000. UK Music, the collective voice...more
NIC Hike Hammers Jobs: NTIA Slams Government Over Rising Unemployment
Michael Kill, CEO, Night Time Industries Association: “The latest ONS figures are deeply concerning. A rise in unemployment to 5%, the highest in four years, is a stark signal that the Government’s current approach is failing to support job - particularly...more
Public voting for the European Festival Awards 2025 has begun
TICKETS FOR THE EUROPEAN FESTIVAL AWARDS 2025 GO ON SALE ON NOVEMBER 11th The public voting for the 15th edition of the European Festival Awards is open until Thursday, November 20th. During this period, the public can vote for their favourite Festival...more
Jeremy Vuernick named EVP, Atlantic Music Group
London-based Exec to Work Across UK & US Teams to Sign & Develop Transatlantic Talent Accomplished A&R leader Jeremy Vuernick has been named Executive Vice President, Atlantic Music Group (AMG), joining AMG's global leadership team. In this new post, reporting jointly...more
BPI invites tenders for its member training programme
Proposals to be received by 5th December 2025 deadline The BPI, the representative voice for the UK’s world-leading record companies and label businesses, is from today inviting tenders from organisations or individuals who would be interested to meet all or part of its...more
Rough Trade Announce First Global Edition Of Albums Of The Year For 2025
VIAGRA BOYS FIRST SELF-RELEASED ALBUM 'VIAGR ABOYS' TAKES NO.1 SPOT IN THE TOP 30 ALBUMS OF THE YEAR ALSO FEATURINGOKLOU, PULP, TURNSTILE, HAYLEY WILLIAMS, CAMERON WINTER, CMAT, HOTWAX, GEESE, JEHNNY BETH, BON IVER, MATT BERNINGER + MANY MORE LIMITED EDITION VINYL RELEASES EXCLUSIVELY FOR ROUGH...more
Kodak Black Pioneers the Future of Fandom: $YAK Coin x Audius
Rap superstar Kodak Black announced today that he has teamed up with the music discovery platform and marketplace, Audius to launch a next generation fanclub powered by his very own Artist Coin, $YAK. $YAK holders will gain exclusive access to...more
Cris Lacy Named Chair & President of Newly Rebranded Warner Records Nashville
In the latest move in the expansion of the Warner Records Group, Cris Lacy has been named Chair & President of the newly rebranded Warner Records Nashville, formerly known as Warner Music Nashville. In this post, she reports to Warner...more
Sam Fender donates Mercury Prize money to Music Venue Trust
Music Venue Trust (MVT), the charity which represents hundreds of the UK’s grassroots music venues (GMVs), today announces that Sam Fender has donated his £25,000 Mercury Prize winnings to MVT to support its ongoing work protecting and securing the future...more
The Ivors Academy launches new commissioning templates for classical composers
Just ahead of The Ivors Classical Awards tonight, The Ivors Academy has launched new commissioning template agreements for composers working in classical music. Clear and practical commissioning agreements help new music be created on fair and equitable terms. Created by legal...more
The Sabres of Paradise withdraw music from Spotify over ethical and artistic concerns
Independent artists The Sabres of Paradise have removed their music from Spotify, citing ongoing concerns surrounding artist compensation, creative independence, and ethical accountability within the platform’s leadership. “Spotify’s algorithmic business model undervalues artists and underserves fans. Furthermore, its leadership’s financial involvement...more
IMPEL continues growth with five new members
Wings Music Group, Afro Soundtrack, Elite Embassy Publishing, Perfectly Formed Songs and Full Thought Publishing join the IMPEL Collective IMPEL has recently expanded its membership and global reach by adding five new members, welcoming Afro Soundtrack from Nigeria, Elite Embassy Publishing...more
UK music promoter diversity database launches
AIP-driven project developed in association with Women In CTRL, LOUDWOMEN, Black Lives In Music, MVT, AIF, AIE, LIVE, FAC, Attitude Is Everything, Tonic Music, UK Music and Come Play With Me. Database can be found on the AIP site. The Association of Independent Promoters...more
Universal Music Group’s Global Impact Team expands ‘Sounds of the Future’ programme to the UK
LAUNCHES WITH IMMERSIVE GALLERY HONOURING BLACK CULTURE AND ARTISTRY, CURATED BY DR ALEEMA GRAY PARTNERS WITH THE BLACK MUSIC COALITION ON INTERNSHIP PROGRAMME Universal Music Group’s (UMG’s) Global Impact Team (GIT) has announced the expansion of the company’s Sounds of the Future (SotF) programme...more
UK Music Pays Tribute to “Outstanding” Chair Lord Watson as Peer Announces Decision to Stand Down from Role as Industry Leader
UK Music paid tribute to Lord (Tom) Watson after the peer confirmed he is to stand down as UK Music Chair after six years leading the industry body which champions and campaigns for the sector. Lord Watson of Wyre Forest...more
Catherine Anne Davies (aka The Anchoress), Jess Smyth (aka Biig Piig) and Rina Sawayama elected to the FAC board
Following an Annual General Meeting (AGM), the Featured Artists Coalition (FAC) is delighted to announce the election of Catherine Anne Davies (aka The Anchoress), Jess Smyth (aka Biig Piig) and Rina Sawayama as board directors. All are hugely respected for their...more
“Music To Your Ears” Podcast Explores the Future of Music Marketing and Promotion
Music To Your Ears a new music podcast that takes a deep dive into the evolving strategies, tools, and stories shaping modern music promotion has launched it’s first three episodes. The show is produced by Mil3s Entertainment and sponsored by...more
BPI comment: British music hits high note at Grammy nominations
Sophie Jones, Chief Strategy Officer, BPI (British Phonographic Industry) said:“The brilliant showing of British artists in the Grammy nominations, including by a next generation of global breakthrough talent like Olivia Dean, Lola Young, PinkPantheress, Sleep Token, FLO and Yungblud, is a...more
THE HEADLINES
What are pop-up shows teaching us about building fandom in 2025? (see Analysis)
How much AI will audiences accept in music and movies? (see Analysis)
Stars urge Kier Starmer to tackle ‘pernicious’ ticket tout websites (see News)
Report reveals UK music industry contributes record £8bn to UK economy. (see Reports)
Deezer publishes survey on AI music (see Reports)
Songs are going viral faster than ever — but fewer are becoming streaming hits (see Analysis)
The music we should save is the music AI needs the most (see Comment)
The Council Of Music Makers: Put music-makers first in AI deals (see News)
The future of music marketing is no marketing at all (see Features)
AIM states that the independents’ voice is now louder, clearer and impossible to ignore (see News)
Secondary price caps and figuring out fact vs. fiction (see Comment)
Spotify responds to RBX lawsuit over ‘fake’ Drake streams (see Digital)
Spotify perfected the business of distraction — and now we’re paying the price (see Features)
Remasters, deluxe editions and greatest hits show back catalogues are a goldmine (see Features)
