SEARCH DATE RANGE

SEARCH TERM OR WORD

JUKEBOX: PR & Marketing agency turns 15 with announcement of new divisions and appointments 05 Feb 2024

Over the past 15 years, Jukebox has evolved from a small press agency servicing local underground techno events, to a full 360 PR and marketing agency, working with some of the biggest festivals, artists and labels all over the world and shows no sign of slowing down. 

From its humble beginnings as a one man band, founded and driven by Alex Jukes from his bedroom in Leeds, Jukebox now boasts one of the best teams in the industry, with 30 staff working across 8 divisions and has since established itself as one of the world's leading PR and marketing agencies.

Operating globally, Jukebox works with some of the biggest clients across the music, nightlife, event, tech, Web3 and lifestyle industries, always remaining at the forefront of the marketing sector with a reputation for delivering exceptional results across everything they do. 

The past 12 months have seen the launch of three new divisions across the company; Jukebox 3.0, focusing on the full spectrum of the WEB3 sector, having already worked on some huge projects which have quickly propelled the company to one of the top 5 agencies worldwide working across this space; Tribes TV, Jukebox’s very own content production agency, boasting a network of over 250m dedicated music and event fans worldwide across multiple platforms, with some incredibly exciting plans in the pipeline including new Podcast series’, documentaries, behind the scenes event content and much much more; and most recently the Brand Partnerships & Sponsorship division, which has already exploded into life, delivering activations and partnerships between some of the world’s biggest brands and festivals. Jukebox are excited to announce that experienced industry veteran Alexandra Annable, recently included on the judging panel for the PRmoment awards, has taken on the role of Head of Brand Partnerships & Sponsorship.

Alex Jukes, the founder of Jukebox says, “The last 15 years have been amazing and in particular the last 12 months. We have brought in some really top tier talent to work with us and expanded for the 4th year in a row. To think this all started in my bedroom 15 years ago and now we are a global company working with the biggest brands in electronic music and actively driving forward game-changing ways to promote music and events is pretty epic.”

Alongside this, Jukebox’s longstanding PR divisions have continued to expand, with an ever growing client base which includes some of the biggest and best events, festivals, venues, labels and artists covering every corner of the globe, including EXIT Festival, Amnesia Ibiza, Joseph Capriati, Hideout Festival, Recondite, Ultra Europe, Framework LA, ARTBAT, Echoes From Agartha, Prunk, SXM Festival, Terminal V, Timewarp, Darius Syrossian, Afterlife, Pleasurekraft, Dombresky, Notion and many more.  

But perhaps the most exciting area of growth across the agency has been within Jukebox’s social media network; The Tribes. Established in 2018, Jukebox were the first agency anywhere in the world to harness the power of social communities to drive and deliver digital, data driven campaigns for music and events, building an exclusive network of highly engaged, organically followed music focussed channels across Instagram, leading the way with what has arguably been one of, if not the most disruptive form of marketing within the music and events sectors since the Internet first began. 

Fast forward 5+ years later and The Tribes network now includes over 250 of the biggest and best engaged music communities covering the entire music spectrum, as well as over 200 influencers and creators across Instagram and TikTok, having delivered over 1500 campaigns since its inception for a huge range of labels, artists, events and festivals the world over. 

With an exclusive network and unrivalled offering, Jukebox and The Tribes have been able to remain at the forefront of the industry in an increasingly competitive market, delivering near 1 billion reach across all campaigns in 2023 alone and have now launched the next iteration of the network, taking The Tribes further into the event sector with their ‘Live At Your Event’ and ‘Full Event Takeover’ offerings, providing a full 360 content marketing solution which will see The Tribes brand further cemented into the live event space with some huge and exciting partnerships already locked in across some of the world’s biggest events and festivals in 2024.

Says Managing Director, Josh Karpf: “With the music and event marketing landscape changing more frequently and faster than ever before, we are constantly looking at new and exciting ways to promote and market events all over the world, providing 360 content and marketing solutions for our clients that no one else can deliver. The Tribes has been, without question, one of the biggest disruptors to the wider music and event marketing space in recent years and we could not be more excited to elevate the brand and network to its next stage, further embedding the brand alongside some of the best events around the world. We have some very exciting announcements in the pipeline and we just cannot wait for you to see what we have in store next.”

With the PR industry continuing to move and evolve at an alarming rate, Jukebox has always been able to stay one step ahead of the competition, delivering innovative, out of the box strategies and ideas, combining typical PR with digital and social activations to make their campaigns really cut through. 

With a proven track record and exceptional reputation, companies the world over trust Jukebox to deliver on their behalf. Its team has a broad and vast wealth of experience across the entire music and events sector, working together to identify and connect with the right audience in the right way, building close and lasting connections and communities better than anyone in the entertainment sector. 

If the last 15 years are anything to go by, the next 15 should be something very special!

NEWS & PRESS

01 Jul 2025 | Press release

Open letter from WIN CEO to European Commission Vice-President Teresa Ribera

Executive Vice-President Teresa Ribera European CommissionRue de la Loi / Wetstraat 2001049 BrusselsBelgium 30 June 2025 Dear Ms. Ribera, I am writing regarding the investigation by the Directorate-General for Competition into the proposed acquisition of Downtown Music Holdings LLC (Downtown) by Universal...more

01 Jul 2025 | Press release

Taylor Swift and Charli XCX Help Attract Record 23.5 Million Music Tourists Spending £10 Billion at UK Music Events - New Report Reveals

UK Music Calls on Communities to Get Behind Music in new Hometown Glory Report    Taylor Swift, Charli XCX, Bruce Springsteen, Sam Fender and Dua Lipa helped lure a record 23.5 million music tourists to concerts and festivals in the UK in 2024, a...more

01 Jul 2025 | Press release

BMG Brings Seeed catalog under one roof

  BMG has acquired the artist and label rights of the German band Seeed. The agreement covers their first five albums: New Dubby Conquerors (2001), Music Monks (2003), Next! (2005), Live (2006), and Seeed (2012).    With the release of Bam...more

01 Jul 2025 | Press release

Amazon Launches the Ultimate Oasis Fan Destination

Plus Chance To Win Tickets To Live ‘25 tour   Amazon announces exclusive CD and Vinyl products available to pre-order on July 8 - with up to 15% off selected CD, Vinyl, and Merch for Prime members in celebration of Prime Day (July...more

01 Jul 2025 | Press release

Apple Music celebrates 10 years with the launch of a new global hub for artists designed to foster creativity and connection

Tune in to Apple Music Radio for a broadcast celebration with hosts Zane Lowe, Ebro Darden, and special guests as they reminisce about their favourite moments from the past 10 years while looking toward the future     As Apple Music marks its...more

01 Jul 2025 | Press release

Casio Sessions applications close soon!

  With only one month to go applications to enter Casio Sessions 2025 are opened until the 31st July, 2025.  Musicians will compete to win a PX-S7000HM digital piano, one of Casio’s premium models worth £2,249, plus an exclusive studio mastering session...more

01 Jul 2025 | Press release

Zebralution Announces Promotions and New Appointments

William Hallström Promoted to Head of International Business Development in addition to current role as Senior Vice President (SVP) UK, Ireland & The Nordics Harry Barrett and Zhenya Ivanova Join Team in Key Sales & Marketing Roles Zebralution, the leading independent digital...more

01 Jul 2025 | Press release

Universal Music Group and the UCLA Herb Alpert School of Music establish the Berry Gordy Music Industry Scholarship to honor the legacy of a music pioneer

The endowed scholarship builds on UMG’s Sounds of the Future initiative and The UCLA Herb Alpert School of Music’s commitment to nurturing the next generation of music industry leaders.    Universal Music Group (UMG), the world leader in music-based entertainment, today announced...more

01 Jul 2025 | Press release

Sony Music Publishing Signs Global Deal with Breakthrough Singer-Songwriter Noeline Hofmann

  Sony Music Publishing announced today the signing of rising Canadian singer, songwriter, and musician Noeline Hofmann to a global publishing agreement. Noeline Hofmann has quickly garnered widespread acclaim across the country music scene with the release of her debut EP, Purple Gas,...more

30 Jun 2025 | Press release

PPL makes payment of £96.7 million to 139,000 performers and recording rightsholders

PPL is making a Q2 payment of £96.7 million to 139,000 performers and recording rightsholders. This distribution is comprised primarily of payments for UK collections across public performance and broadcast licensing in 2024, as well as some additional revenue from international...more

27 Jun 2025 | Press release

HFA's Rumblefish Provides Music Rights Administration Services to ByteDance

HFA’s Rumblefish, a trusted provider of comprehensive music industry rights administration services, is pleased to announce that it has been engaged to provide data, licensing, and royalty management services to support ByteDance’s TikTok and CapCut products. TikTok is a social...more

27 Jun 2025 | Press release

Jack Delaney promoted to General Manager at Murray Chalmers PR

Jack Delaney has been promoted to the role of General Manager at Murray Chalmers PR, effective immediately. Jack will work with Murray in developing and implementing business operations whilst continuing to work on specific client accounts including Headie One, Lily Allen,...more

27 Jun 2025 | Press release

“Unimaginable in any other sector” - Impala’s Helen Smith on planned Downtown acquisition

Op-ed originally published on Music Ally on 25th June 2025 “Unimaginable in any other sector” All markets need big companies.  And the world’s biggest music company is more than that. UMG is innovative and bullish. And a great collaborator on so many issues.  The only question...more

27 Jun 2025 | Press release

Wise Music Group signs publishing deal with Gloria De Oliveira

  Wise Music Group is happy to announce that Gloria de Oliveira has signed an exclusive publishing agreement with Berlin-based Bosworth Music GmbH and Random Musick Publishing. Writing and performing music since childhood, Gloria de Oliveira’s creative journey has led her...more

27 Jun 2025 | Press release

ESNS turns 40: ‘Europe Calling’ to lead anniversary celebrations in January

ESNS TURNS 40: ‘EUROPE CALLING’ TO LEAD ANNIVERSARY CELEBRATIONS IN JANUARY In a world marked by geopolitical tensions, cultural fragmentation and rapid industry shifts, Eurosonic Noorderslag (ESNS) will celebrate its 40th anniversary in January 2026 and responds with a strong, unifying...more

27 Jun 2025 | Press release

Cliff Fluet to Lead Board of Industry Leaders as Chair of Music Technology UK

Newly appointed board to include Helen Sartory, Beatport; Claire Mas, Spitfire Audio; Gareth Deakin, Sonorous Global   Music Technology UK (MTUK), the UK's only trade association dedicated to supporting music tech startups, today announced the appointment of Cliff Fluet as its inaugural Chair,...more

27 Jun 2025 | Press release

SymphonyOS Gives Maestro, its AI Marketing Assistant, a Powerful Upgrade

Reimagined marketing assistant launches as SymphonyOS teams up with Groover to offer artists more promo power   Artists at every stage of their journey now have a powerful new marketing tool to guide them: Maestro, the reimagined AI assistant from SymphonyOS. A...more

27 Jun 2025 | Press release

New board of the European Music Council elected

Within the frame of the Annual Meeting of the European Music Council the members have elected a new board on 26 June 2025, for the next 2 years.The EMC Board is now including 8 representatives of EMC members to decide on content...more

27 Jun 2025 | Press release

Universal Music Group named to Time's 2025 list of the 100 most influential companies

UMG’s inclusion in the TIME100 marks the first appearance of a major music company since the list’s inception   Universal Music Group (UMG), the world leader in music-based entertainment, was named to TIME’s fifth-annual TIME100 Most Influential Companies list, highlighting companies making an extraordinary impact around...more

27 Jun 2025 | Press release

StrmMusic Appoints Geoff Cubitt CEO of StrmMusic North America amid Global Expansion

Digital innovation leader takes the helm to accelerate StrmMusic’s growth in the US and Canada, establishes HQ in Chicago StrmMusic, the smart label supercharging artists’ trajectories, has announced the appointment of Geoff Cubitt as CEO of StrmMusic North America. The company...more

27 Jun 2025 | Press release

oiid Integrates Music AI to Scale Its Interactive Direct-to-Fan Apps

oiid, the company that makes artist branded superfan apps, has now integrated Music AI’s state-of-the-art stem separation technology into its artist-based apps.The integration will help artists at all stages of their careers to engage fans like never before, enabling fans...more

26 Jun 2025 | Press release

Wise Music Group signs Austrian/American composer Lukas Ligeti

Edition Peters, part of Wise Music Group, is delighted to announce the signing of composer, drummer, and visionary musical innovator Lukas Ligeti to its roster. Known for his groundbreaking work across genres and continents, Ligeti has forged a unique path through...more

26 Jun 2025 | Press release

Full dates & locations for all Official Oasis Live '25

Fan Stores revealed London, Birmingham, Edinburgh & Dublin store details revealed, alongside Manchester and Cardiff Official Oasis Live ‘25 merchandise collection unveiled, available to shop in store and online Exclusive brand collaborations, including ‘adidas Originals x Oasis’ Ahead of the sold-out Oasis world tour,...more

26 Jun 2025 | Press release

Outernet London - the UKs most visited cultural attraction - seeks naming rights partner

Outernet, the most visited cultural attraction in the UK announces today for the first time its search for a naming rights partner with branding opportunities across the entire Outernet district - right in the heart of central London. As well...more

26 Jun 2025 | Press release

Co-op Live becomes first European arena to launch Virtual Venue with Ticketmaster

Co-op Live has become the first arena outside of North America to launch Virtual Venue, Ticketmaster’s cutting-edge 3D tool that lets fans preview their view from seat before purchasing.   Powered by Ticketmaster, Virtual Venue allows fans to explore 360-degree views from...more

26 Jun 2025 | Press release

Sony Music Publishing Appoints Margherita Gnech as Managing Director of Italy

  Today Sony Music Publishing announced the promotion of Margherita Gnech to Managing Director of Italy, effective immediately. As Managing Director, Gnech will be responsible for overseeing creative and business operations across SMP Italy, driving the company’s growth and innovation in one...more

26 Jun 2025 | Press release

Symphonic Distribution and Humanable Announce Strategic Partnership to Protect Human-Made Music

Humanable, the patent-pending, artist-first solution to Generative AI’s (GenAI) disruption of the music ecosystem, has entered into a strategic partnership with Symphonic Distribution, a leading music technology and services company for independent labels, managers, and artists. Under the partnership, Humanable...more

25 Jun 2025 | Press release

Bucks signs admin deal with independent label Bigo & Twigetti

Digital-first classical and electronica label has earned over 500m streams over the last two years Bucks Music Group has signed an administration deal with London-based independent record label Bigo & Twigetti. Bigo & Twigetti mixes classical music, electronica, sound design and more....more

25 Jun 2025 | Press release

Soundstripe Brings Industry-First Interactive Smart Assistant to Music Search

  Thanks to Supe, Soundstripe’s just-launched AI search assistant, the first of its kind, creatives can now find the right track for every project faster. Shorthand for music supervisor—the expert whose comprehensive musical knowledge gets projects over the finish line—this new...more

25 Jun 2025 | Press release

SourceAudio and Musical AI Ink Strategic Partnership Adding Output Attribution To Most Comprehensive AI Music Dataset Marketplace

  First and leading service for ethical generative AI music licensing and first true attribution tech provider for AI join forces to support growing demand for fairly trained AI models.  SourceAudio and Musical AI are announcing a strategic partnership that will unite their AI expertise...more

THE HEADLINES

30 Jun 2025

  • Selected Glastonbury coverage (see News, Features, Showbiz, Reviews)

27 Jun 2025

  • Streaming is both retail and radio – it shouldn’t be (see Comment)

  • Impala’s Helen Smith on UMG's planned Downtown acquisition (see Comment)

26 Jun 2025

  • Retiring Arista CEO David Massey shares his top 10 career highlights (see Features)

  • Budweiser’s royalty loophole ad: How AI and social have changed the value of creators (see Comment)

25 Jun 2025

  • When did making music get so lonely? (see Comment)

24 Jun 2025

  • How will Taylor Swift’s masters ownership saga be remembered? (see Audio&Visual)

23 Jun 2025

  • The copyright war between the AI industry and creatives (see Comment)

  • Interview: Lyor Cohen, the head of YouTube Music (see Features)

20 Jun 2025

  • The ‘pure’ songwriter is disappearing – and it’s everyone’s problem (see Comment)

19 Jun 2025

  • What 20 years of YouTube reveals about creativity’s future (see Features)

18 Jun 2025

  • Welcome to entertainment’s ‘Mad Max’ era. Here’s where it leads (see Comment)

17 Jun 2025

  • Did Sony’s Rob Stringer just hand regulators the case to tank Universal’s Downtown dreams? (see Comment)