Discover the story of ABBA Voyage 05 Jul 2022
As one of the most successful groups in the history of pop and Sweden's biggest musical export, ABBA's return to the stage with ABBA Voyage, a concert like no other, has been a huge moment for millions of fans.
It's wowed the critics, delighted audiences and introduced generations of new fans to the music of Agnetha, Björn, Benny and Anni-Frid. Hosted from the purpose-built ABBA Arena in London, the global superstars are brought digitally to life, reimagined as 21st century pop stars, alongside a ten piece live band. The experience blurs the lines between the physical and digital, bringing the magic of ABBA to life with the latest in motion-capture technology.
Now, exclusively for TikTok's global community, ABBA will be taking us behind the scenes of the show in a 45-minute special. This exclusive TikTok LIVE moment will take us on a journey of how director Baillie Walsh and producers Svana Gisla and Ludvig Andersson brought this ground-breaking ABBA Voyage concert to life, leading up to its opening night. Featuring the foursome themselves, it will bring fans behind-the-scenes and lift the curtain on the many complex elements of the production; from the purpose-built arena and the innovative technology used to create the digital versions of ABBA, to the live band, choreography, costumes, and lighting. This unprecedented access into the workings of the show and ABBA's Voyage experience will culminate in footage of the long-awaited red-carpet premiere, opening a concert like no other that's been 40 years in the making.
Tune in to ABBA's TikTok channel on Wednesday 6th July at 5pm BST to watch.
The band is one of the most-loved groups of all time from that iconic 1974 Eurovision win and last year they delighted our community by joining TikTok. With one of the most well-known back catalogues in pop history, it's unsurprising they've sparked a number of viral ABBA moments. Iconic songs like 'Slipping Through my Fingers' and 'Angeleyes' have been used in video creations the world over. Gimme Gimme Gimme! (A man after midnight) has sparked over 400 thousand creations with the #ABBA hashtag has notched up over 3.4 billion video views.
We've loved how ABBA have been jumped on trends themselves, as well as sharing their nostalgic trips, discussing the musical secrets behind their songs and even throwback photos of their favourite shoes from the past 50 years.
This is going to be an ABBA moment you're not going to want to miss.
Tune in to the LIVE on 6th July at 5pm BST and in the meantime, check out ABBA on TikTok here alongside the official ABBA Voyage account and fans' #ABBA content here.
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THE HEADLINES
Welcome to entertainment’s ‘Mad Max’ era. Here’s where it leads (see Comment)
Did Sony’s Rob Stringer just hand regulators the case to tank Universal’s Downtown dreams? (see Comment)
Is the Sabrina Carpenter album art really that offensive? (see Features)
Mid-year analysis of the live business (see Analysis)
Sony Music's Rob Stringer talks catalogues, free streaming, AI and more (see News)
Calls on the EC to conduct an investigation into proposed acquisition of Downtown by Universal (see Opinion)
Data (Use and Access) Bill passes without amendment (see News)
Has the time finally come for metered music experiences? (see Opinion)
What moves the needle for artists in 2025? (see Features)
Tributes pour in for Brian Wilson (see News, Features, Showbiz&News)
These touts made millions - and claimed staff at big ticketing firms helped (see Features)
Billboard names its Independent Power Players (see Features)
New report highlights emergence of a two-tier music streaming market favouring scale over diversity and flags need for urgent action (see Reports)
Ministers’ silence on threats to our creatives is bewildering (see News)
Sony Music Publishing set to acquire Hipgnosis Songs Group (see Business)
Manchester's Co-op Live to host the BRIT Awards (see News)
Elliot Grainge has breathed new life into Atlantic Records (see Features)
BPI CEO addressed the SXSW London conference (see News)
Elton John slams Labour over the AI act (see Opinion)