Universal Music Group and Apple Music announce Sound Therapy 14 May 2025
The collection leverages cognitive science and UMG’s roster of global superstars, adding subtle auditory beats to well-known curated tracks, aiming to help listeners focus, relax, and sleep
Apple Music is joining forces with Universal Music Group (UMG) to introduce Sound Therapy, an innovative audio wellness collection designed to help listeners attain clearer focus, deeper relaxation, and better sleep.
The collection was crafted by a team of producers, scientists, and audio engineers at Sollos, a groundbreaking music-wellness venture incubated within UMG’s London offices. Sound Therapy features extended, instrumental, and reimagined versions of popular tracks from acclaimed artists such as Imagine Dragons, Katy Perry, Kacey Musgraves, Ludovico Einaudi, AURORA, Jhené Aiko, Chelsea Cutler, and Jeremy Zucker, providing a premium listening experience.
Sound Therapy features three categories: Focus, Relax, and Sleep. Songs have been enhanced with auditory beats or coloured noise to help encourage specific brain responses. Gamma waves and white noise — a whoosh-like combination of every sound frequency — may help with focusing; theta waves could aid in relaxation; and delta waves and pink noise — a deeper, gentler variation akin to rain or wind — might assist in achieving better sleep. A dreamy version of Katy Perry’s “Double Rainbow,” for example, could help listeners drift off to sleep, while an Imagine Dragons track might help them tackle a to-do list. Learn more about Sound Therapy from Apple Music’s Zane Lowe.
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THE HEADLINES
Data (Use and Access) Bill passes without amendment (see News)
Has the time finally come for metered music experiences? (see Opinion)
What moves the needle for artists in 2025? (see Features)
Tributes pour in for Brian Wilson (see News, Features, Showbiz&News)
These touts made millions - and claimed staff at big ticketing firms helped (see Features)
Billboard names its Independent Power Players (see Features)
New report highlights emergence of a two-tier music streaming market favouring scale over diversity and flags need for urgent action (see Reports)
Ministers’ silence on threats to our creatives is bewildering (see News)
Sony Music Publishing set to acquire Hipgnosis Songs Group (see Business)
Manchester's Co-op Live to host the BRIT Awards (see News)
Elliot Grainge has breathed new life into Atlantic Records (see Features)
BPI CEO addressed the SXSW London conference (see News)
Elton John slams Labour over the AI act (see Opinion)
Jim King's 30-year reign (see Features)
TikTok launches TikTok for Artists (see Digital)
Culture secretary Lisa Nandy talks AI policies and regulation (see News)
A study from ICMP on music publishing revenues shows that digital now dominates (see Reports)
Majors in talks to license music to AI firms Udio, Suno (see News)
Taylor Swift has bought back rights to her master recordings, a win for her but also a potentially major win for the industry (see Features)
UK music business power players: 2025 list revealed (see Reports)