Callum Caulfield promoted to Marketing Director, Atlantic Records UK 18 Dec 2018
Atlantic Records UK has announced the promotion of Callum Caulfield to Marketing Director, effective immediately. In this role, he will be responsible for leading the strategic development and execution of campaigns for Atlantic’s rich and diverse roster, home to some of the world’s biggest artists including Ed Sheeran, Jess Glynne, Clean Bandit, twenty one pilots, Rita Ora, Cardi B, Bruno Mars and Anne-Marie.
Caulfield joined Atlantic in 2012 and has held previous roles at the label such as Senior Marketing Manager and Head of Marketing. Among his numerous successes, he has overseen the marketing for Ed Sheeran and Clean Bandit since 2012, along with War on Drugs and others. Caulfield was also key to the ground-breaking 2 single strategy that kicked off Ed Sheeran’s Divide campaign. The album became the third fastest selling of all time in the UK, with worldwide sales in excess of 16 million to date and made Sheeran the IFPI’s biggest selling artist in the world in 2017. The campaign also won Caulfield and Nick Long (Atlantic’s Head of Digital) the Artist Marketing Campaign trophy at this year’s Music Week Awards, an accolade Caulfield and Long previously won in 2015 for Ed Sheeran’s Multiply campaign.
Ben Cook, President, Atlantic Records UK said: “Callum has risen through Atlantic and deservedly so. His award-winning work with Ed is impossible to ignore but it’s also his work on Bandit and the way he has led our innovative marketing team’s activities right across the roster this year which has inspired this promotion. Atlantic is a tight family and I want to see our staff develop, grow and succeed just as much as I do our artists. Callum’s appointment adds to the growing list of recent internal promotions that sees long term employees progress into senior positions. This is a thoroughly well-earned step forwards for Callum and I’m looking forward to seeing him rise to the challenge of this new role with his trademark passion, drive and love of music and artists.”
This year, Caulfield has led Atlantic's marketing activities, delivering major campaigns for artists such as Jess Glynne, who achieved her second consecutive Number 1 album while also becoming the most successful UK female ever, in terms of Number 1 singles. In addition, Anne-Marie’s Speak Your Mind became the biggest debut album of this year, and twenty one pilots’ were recognised as one of the biggest acts in the world with their album Trench, achieving career high sales of almost 30k in their opening week. The year’s biggest-selling album, The Greatest Showman has seen Callum and the Atlantic marketing team achieve yet another major high point. The project was completely regenerated with innovative and exciting marketing strategies around the release of the Re-Imagined and Singalong formats, both great demonstrations of close collaborations with the Atlantic US team. Callum was also pivotal in delivering #1 singles this year for Rudimental and Clean Bandit.
Caulfield reports to Atlantic’s General Manager, Katie White who commented: “The competition for consumers’ time is fiercer than ever and, with the advancement of tech and the rise of major entertainment platforms, our artists are no longer just competing with other artists but with brands, influencers and attention-grabbing content. With both a data-driven and empathetic understanding of fans, Callum has led the charge in developing our award-winning artist marketing activities to become smarter and more creative and with this new promotion, he will no doubt drive us into a new era of greater personalised marketing and authentic story-telling.”
On his promotion, Callum Caulfield said: “It’s always been about the artists and the teams around them, and I’m very grateful to work with some of the best in the world. Atlantic UK, spear-headed by Ben Cook, has an ethos of passion and innovation which is reflected in every aspect of the work we do. As Marketing Director, I look forward to representing these ideals on a wider scale, delivering truly exciting and ground-breaking campaigns and ensuring all the talented members of the Atlantic family - in my team and beyond – continue to benefit from the focus on career development within the label, just as I have.”
Caulfield has worked within major labels for the last twelve years, having previously worked for Columbia and Mercury.
NEWS & PRESS
Ostereo expands team and music catalogue with new hires and signings
New hires include Campaign Manager for Asia and A&R/Digital Manager Original records to be released in 2024 for numerous domestic and overseas artists Ostereo reports international streaming success Ostereo, the UK-based music label and publishing company, has announced an expansion with new hires and signings...more
Nadia Khan appointed as Chair of EarthPercent
EarthPercent, the charity which harnesses the power of the music industry to support the most impactful climate organisations around the world, has announced the appointment of Nadia Khan as its Chair. Nadia Khan is the first externally appointed Chair to the...more
Showcasing diversity in the European independent music scene -Â Impala's 100 Artists to Watch for 2024 in collaboration with YouTube
For the third year in a row, IMPALA returns with its highly anticipated 100 Artists to Watch 2024 edition in collaboration with YouTube. This year, we're excited to showcase a vibrant selection of emerging talent from across the European independent...more
Taylor Swift, SEVENTEEN and Morgan Wallen top IFPI Global Album Charts
IFPI releases three more Global Charts for 2023, celebrating the biggest albums of the year across different formats SEVENTEEN, who reached #1 on IFPI’s Global Album and Global Album Sales Charts, pose with their awards. (Photo courtesy of PLEDIS Entertainment) IFPI, the...more
Wise Music Group sign Portico Quartet
Wise Music Group announces the signing of Portico Quartet to the global independent publishing group, as they join the roster through Campbell Connelly & Co in an exclusive songwriter agreement. The deal includes their back catalogue and future work. Led by...more
Universal Music Group and Spotify Expand Strategic Relationship
Companies to collaborate on new promotional and social tools to help artists and songwriters drive interaction and excitement around new releases UMG artists will soon be able to share short pre-release teasers and expanded pre-save opportunities on Spotify Universal Music Group (UMG),...more
Jordan Rakei announced as the inaugural ‘Artist In Residence’ at Abbey Road Studios
Today (27th March), Jordan Rakei has been announced as the first ever ‘Artist In Residence’ at London’s iconic Abbey Road Studios. The role is the first in a series of new ‘in residence’ appointments, designed to enhance Abbey Road’s position...more
Miraval’s Mystery Vinyl [Music For Your Tastebuds] Pop Up Record Shop From Record Store Day & Studio By Miraval
Record Store Day and Studio by Miraval team up to launch pop-up record shop on Wednesday 17th April Vinyl enthusiasts have the chance to take home a brand-new mystery record and enjoy a glass of Studio by Miraval Rosé- for just £5! Proceeds...more
Jarvis Cocker and Darcus Beese OBE among keynote speakers revealed for the Great Escape Conference
TOM GRAY AND YOLANDA BROWN ALSO REVEALED FOR KEYNOTES PLUS AIM JOIN AS A CONFERENCE COLLABORATOR DOZENS MORE SPEAKERS The Great Escape has announced a raft of music legends and industry leaders as keynote speakers for its newly revamped conference, including Pulp frontman Jarvis...more
PPL pays out £18.8 million of international revenue in Q1 distribution
In today’s Q1 distribution of international revenue, PPL is paying £18.8 million to over 22,000 performers and recording rights holders. The payment is up 7% on the Q1 payment made in March 2023. The first of four payments made by...more
TCE Presents & Broadwick group announce partnership
TCE PRESENTS & BROADWICK ISSUE A JOINT STATEMENT: Pioneering spaces and culture group 'Broadwick', and New York's leading event design company 'TCE presents', announce new US venture Respectively revered for their work within the global live events industry, today - two of...more
Manana Music Management launch new full service venture for Scotland's electronic music scene
Mañana Music Management, the Glasgow-based management company behind Joesef, t e s t p r e s s, Theo Bleak and Citizen Papes are delighted to announce a new electronic-based music venture: Mañana Electronic. Operating as a full service company, Mañana Electronic will offer expertise in management,...more
Soundmouse by Orfium appointed official music reporting partner for South Korean broadcast industry
Soundmouse by Orfium will enable music creators and rights holders in the world’s seventh largest music market to receive accurate and transparent royalty payments for the use of their music on radio and television Soundmouse by Orfium (“the Company”) has been selected by...more
Loop.Fans launches Web3 Music Awards - Helping Emerging Artists Grow through AI and Blockchain Technology
Website | Awards Loop.Fans is here to empower both Artists and SuperFans by leveraging the power of the latest Web3, AI and blockchain technology. The platform enables emerging talent in the electronic music industry to gain new followers, engage with and...more
GENIE (Gender Equality Networks in Europe) Project Launch
Launch Date: 2 April 2024 www.geniedatabase.comInstagram: @geniedatabase Gender equality activist and researcher Grace Goodwin launches GENIE (Gender Equality Networks in Europe), an online database of over 300 projects across 25 countries supporting gender equality in music. The database features projects ranging...more
Teddy Swims signs to Warner Chappell Music
Powerhouse Vocalist Hit No. 1 On The Billboard Hot 100 This Week With His Global Smash “Lose Control” Warner Chappell Music (WCM) has signed a global publishing deal with masterful singer and songwriter, Teddy Swims. With his RIAA platinum-certified smash hit...more
So.Co Image of Music Awards 2024Â winners announced
VIEW IMAGES HERE Winners of seven categories unveiled at lively event in London Fearghal McGlinchey crowned Music Photographer of the Year McGlinchey also wins Image of Music with shot of Greta Van Fleet Young Music Photographer of the Year awarded to Grace Prachthauser Jill Furmanovsky...more
Concord Music Publishing signs legendary soul singer and songwriter William Bell
Today, Concord Music Publishing announced the signing of iconic soul singer-songwriter, legend of Stax Records and Memphis Music Hall of Fame inductee William Bell. The administration deal, effective immediately, includes a selection of Bell’s catalog and all future works. William Bell states: "I am very...more
Grassroots music inquiry - FAC comment
Today, the Culture Media & Sport Committee held three evidence sessions to explore the ongoing crisis in the grassroots music sector, after 125 venues reportedly abandoned live music in 2023. In the third of these sessions, David Martin, CEO, Featured Artists Coalition, appeared alongside...more
Bruce Springsteen to become a Fellow of the Ivors Academy
SPRINGSTEEN MAKES HISTORY AS THE FIRST INTERNATIONAL SONGWRITER TO RECEIVE THE HONOUR FELLOWSHIP RECOGNISES HIS INFLUENCE AND IMPACT ON THE CRAFT OF SONGWRITING Bruce Springsteen will receive the award at the world’s biggest and most prestigious celebration of songwriters, The Ivors with...more
The Radio Academy announces nominees for ARIAS 2024
Hosted by Alice Levine & Romesh Ranganathan, plus backstage interviews with Sam Thompson The Radio Academy today reveals the 211 nominees that will be recognised at the 2024 ARIAS on Tuesday 7th May at Theatre Royal Drury Lane, London.The Radio Academy ARIAS (Audio and Radio Industry Awards) are the UK's leading audio and radio awards that...more
Hybe and Universal Music Group announce new global alliance
The new global agreement will give UMG exclusive distribution rights across HYBE's roster of artists and labels HYBE today announced an expanded long-term agreement with Universal Music Group (UMG), providing them exclusive distribution rights across HYBE music for the next 10...more
Rewind and Fast Forward: Keychange announces Impact Evaluation Report
Rewind and Fast Forward: Keychange announces Impact Evaluation Report (2018 - 2023) and unveils Keychange Manifesto 2.0 Celebrating 5 years of transformative impact and charting the path forward for gender equity in music at Tallinn Music Week in Estonia on April...more
Calling All Music Creators! UK Music Needs Your Help
UK Music is launching its 2024 economic survey for music creators. As the collective voice for the UK music industry, UK Music needs data on creator’s earnings in 2023 to help it to calculate the economic contribution the industry made to the...more
AIF statement on Shindig Festival closure
Comment from AIF CEO John Rostron on Shindig Festival's announcement that its 2024 edition will be its last. This is now the 28th UK festival to announce its postponement, cancellation or closure in 2024. A full list of lost festivals can be found here. AIF...more
Royal Albert Hall’s songwriter showcase goes national
The Royal Albert Hall’s ‘Future Makers’ programme, for musicians aged 14 to 19 who write their own music, is going national for the first time. The project, which has been running across London since 2022, provides talented young musicians with a...more
FKP Scorpio UK & Communion Presents announce formation of Communion One
THE TWO COMPANIES JOIN FORCES AS LIVE PROMOTERS FOR LIKES OF ED SHEERAN, SAM FENDER, NOAH KAHAN, PHOEBE BRIDGERS, LEWIS CAPALDI, AND MITSKI COMMUNION ONE TO PRODUCE 15,000 CAPACITY THREE NIGHT LIVE EVENT SERIES AT BRISTOL’S QUEEN SQUARE FROM 2025...more
Turn on, tune in, rock out: introducing the UK's newest music television destination - Staccs TV
Staccs TV will offer high-quality music videos, concert clips, exclusive recordings and original programming - on Samsung TV Plus Staccs TV is the latest free, ad-supported television (FAST) channel available to UK viewers Expansion marks a milestone for the Swedish start up,...more
Yolanda Brown breaks a Guinness World Records title
THE MOST MONEY RAISED BY A RESTAURANT ON KICKSTARTER WORLDWIDE YOLANDA BROWN OBE DL PUSHES BOUNDARIES AND RAISES QUARTER OF A MILLION POUND FOR MUSIC VENUE AND RESTAURANT ‘SOUL MAMA’ YOLANDA BROWN - CHANGING THE FACE OF VENUE OWNERSHIP Today, musician, broadcaster, composer and philanthropist, YolanDa Brown...more
Abbey Road voted the most iconic album cover of all time
Whether you have albums on vinyl or spy the album covers while using Spotify, some are immediately recognisable. A recent study asked 2000 Brits to decide which album covers are the most iconic/recognisable, choosing from a curated list of over 60 albums...more
THE HEADLINES
Is the US too reliant on paid subscriptions? (see Analysis)
Misogyny, sexual discrimination and harassment are still everyday problems for female musicians (see Reports)
Believe's board asks Warner Music Group to make acquisition offer (see Business)
Why are IFPI & MIDiA’s 2023 revenue figures so far apart? (see Analysis)
IFPI: Global recorded music revenues grew 10.2% in 2023 (see Reports)
How have one-hit wonders changed over time? (see Analysis)
TikTok: MPs raise concerns about UK ownership (see News); AI ambitions (see Digital); UK Artist Playbook (see Reports)
The composer with 650 different names identified as Sweden’s most-listened-to artist on Spotify (see Digital)
Recorded Music Market report shows 9.8% growth in 2023 (see Reports)
Spotify updates its Loud & Clear website with 2023 data (see Reports)
Murmur launches with pledges to drive change in environmental solutions (see News)
Global music revenue continued to rise in 2023. So why are some music organisations sounding the alarm? (see Comment)
Can Sweden keep its edge in the music industry? (see Features)
Industry welcomes Labour Party's pledges to the music sector (see News)