Triller Partners With 7digital
08 August 2018 - Press release7digital grants Triller access to previews for songs globally, manages detailed reporting to major music label partners
Triller, the AI-powered music video platform with 29 million users worldwide, today announced a licensing deal with 7digital, a global leader in B2B end-to-end digital music solutions, that will grant Triller access to previews for millions of songs from the world’s largest music labels, and manage detailed reporting to Triller’s label partners. Triller now unlocks access to millions of chart-topping songs for its users.
“We are delighted to partner with Triller and share news of our deal today,” commented Simon Cole, CEO of 7digital. “This collaboration ensures that Triller can offer even more compelling experiences to consumers, while the music industry will also benefit from broadening access to digital music through the continued growth of this exciting platform and its impressive user engagement.”
“This relationship between Triller and 7digital gives video content creators and Triller influencers even greater opportunity to share their talents and make their mark on the social media world using the latest chart-topping hits,” said Mike Lu, CEO of Triller. “7digital’s prominent presence in countries outside of the U.S. will help to further increase Triller’s global footprint.”
Triller’s 30 million users, across 14 countries and five continents, will be granted access to song previews for music from their favorite artists. Triller democratizes the music video creation process, making it easy for users to instantly create and share professional quality music videos. The integration with 7digital empowers users to create, personalize and share Triller videos with the latest records from the industry’s most popular artists.
7digital has spent 15 years building, licensing and launching over 200 music services globally. 7digital powers more than 60 music services in 45 markets around the world.
Last week, Triller announced a new monetization model that helps influencers make real money, proven by influencer Lea Elui raising $50,000 in just three days from fans, brands and music labels to fund her college tuition through the Triller platform. With zero marketing and ad spend to date, Triller is used organically by celebrities such as Kevin Hart, Vanessa Hudgens and Taylor Hill. Triller also recently announced a $5 million Series A round and a licensing partnership with Universal Music Group.
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