Deezer offers unlimited music to drivers of new Toyota C-HR Neon Lime Limited edition

20 May 2019 - Press release

Deezer, the global music streaming service, is offering six months of its Premium subscription, which includes unlimited music, to new owners of the limited edition Toyota C-HR Neon Lime.

Toyota is only releasing 2,000 of the C-HR Neon Lime cars, available across 19 European countries*. This limited edition emphasises the unbreakable bond between driving and music, providing owners with a premium sound and music experience thanks to an 8-channel, 576-watt stereo amplifier and nine speakers by JBL.

To create the ultimate in-car sound experience, Deezer is also providing every driver of the Toyota C-HR Neon Lime with €60 worth of unlimited music. This includes:   

• Six month free subscription to Deezer Premium with instant access to over 53 million tracks, anytime and anywhere

• A huge library of editorial playlists, podcasts, audiobooks and radio

• Personalised listening experience with Deezer’s Flow, the never-ending soundtrack that plays the songs that you want to hear
  
  

Deezer’s six month subscription comes as part of the ‘360⁰ JBL Music Experience Pack’, which includes JBL portable speakers and headphones. To activate the subscription, drivers can visit the Deezer Toyota landing page and enter their gift code. Drivers can access these landing pages in their local language.**

Toyota’s C-HR Neon Lime advertising campaign features the Deezer logo on its advertising posters and social media posts. The new campaign emphasizes the car’s strong focus on audio quality with the slogan, 'Drives like a Hybrid. Sounds like a concert,'.

Laurence Miall - d’Août, CCO of Deezer commented: “Music is a natural part of driving. Toyota's C-HR Neon Lime gives even more of a 'wow-factor' to the listening experience. Drivers can now press one button to play their individual, never-ending 'Flow' as a personalised soundtrack to their journey. We’re proud to team up with JBL and Toyota to take the in-car music experience to the next level.”