AIM Partners With Muso

20 April 2018 - Press release

INDEPENDENT SECTOR TO GAIN ACCESS TO BESPOKE DIGITAL PIRACY PROTECTION SERVICE

Formal Launch Takes Place at Music Connected on Friday April 20^th 2018

The Association of Independent Music (AIM), the organisation that represents the interests of over 800 members throughout the independent music community in the UK, has announced a partnership with anti-piracy specialists MUSO. 

AIM rightsholder members (independent labels and self-releasing artists) will receive access to a new, free-to-member digital piracy protection service, developed by MUSO, that will enable them to monitor their own content and automatically have pirated and unlicensed content removed from the Internet, giving them far more control of where their content appears online. 

Key features of this new service include content protection, automatic takedowns and an online dashboard that will allow content owners to see all piracy protection activity for their content. 

The new initiative will be formally launched at AIM’s ‘Music Connected’ Conference, the UK’s biggest digital music conference, which takes place in London on Friday 20^th April.  

In 2017 MUSO’s monitoring saw 73.9 billion visits to music piracy websites – a 14.7 percent increase from 2016 – proving that digital piracy remains a problem for the music industry despite significant anti-piracy litigation. Over 16 billion pages were scanned by MUSO to protect digital content from piracy by automatically removing infringing content and search results. 

Andy Chatterley, co-founder and CEO, MUSO said, “The impact on independent music businesses can be particularly hard without a consistent mechanism to remove unlicensed content from the Internet. We are therefore delighted to be partnering with AIM to provide a new free-to-label digital anti-piracy service.” 

Paul Pacifico, CEO of AIM said, “We can all agree that music piracy remains contentious and protection has been a historically difficult area. MUSO is at the forefront of digital piracy protection and are experts in the business intelligence insights that can be gleaned from it. This new partnership gives our rightsholder members access to a highly sophisticated anti-piracy solution, free at the point of access, and allows them oversight of their online content and piracy activity. Pirates steal both money and consumer data with no return for artists. This service will allow AIM Members to focus on the very positive relationships between artists and their fans by cutting out the pirates and is a huge win for us all.”