Music + Sport Announce New Shows, Sales Milestones and ‘Cricket Live’ Debut

17 April 2015 - Press release

Kylie sells out, Boyzone and Tom Jones Shows Confirmed

Plans for ‘Cricket Live’ Revealed
 

Music + Sport the London based company behind the hugely successful ‘Jockey Club Live’ venture, which promotes major music events at racecourses around the UK in association with The Jockey Club, has announced a number of new shows and has unveiled plans to introduce music to county cricket audiences for the first time this summer.

‘Jockey Club Live’ was established to increase the popularity and commercial success of live music events at the 15 Jockey Club owned racecourses around the UK. Under the banner of ‘An Evening At The Races’ over 300,000 people attended the company’s horseracing plus music events in 2014.

As previously announced The Jockey Club Live are presenting a full program of large scale music shows throughout summer 2015 including appearances from Kylie, The Kaiser Chiefs & Spandau Ballet. The Jockey Club Live has also announced additional appearances from Sir Tom Jones and Boyzone, both of whom will play two shows. Boyzone will play Newmarket and Sandown on July 24th and 29th while Sir Tom Jones will appear at Newmarket on August 7th and Market Rasen on August 15th.

In addition Jockey Club Live are pleased to confirm that both of Kylie’s forthcoming appearances at Newmarket and Haydock Park are now sold out, with over 40,000 tickets snapped up.

Music + Sport has also announced the launch of ‘Cricket Live’, a new venture which, as the name suggests, aims to promote large scale music events at county cricket grounds around the UK.

The first event announced under this new division will see ‘Cricket Live’ partner with the Ageas Bowl, home of Hampshire Cricket to stage a show from Boyzone. Taking place on August 1st the ticket price for this 18,000 capacity event will include entry to a First Class one-day cricket match between Hampshire and Middlesex during the day followed by a live concert from Boyzone in the evening. This event will also take place in conjunction with The Ageas Family Festival, which offers a range of family-orientated sporting and entertainment activities during the day.

Andrew Wilkinson, CEO of Music + Sport said, “Following the ongoing success of our ‘Jockey Club Live’ division, which we launched in 2014 and which goes from strength to strength, we believe that we have created a strong template that will allow us to combine major music events with other sports. Our new partnership with the Ageas Bowl, which will see Music+ Sport launch ‘Cricket Live,’ is the first step in our ambitious plans to engage with the sport. We already have an amazing program in place for 2015 with sell out shows from Kylie and other great artists to look forward to and can’t wait to get started on what is sure to be a fantastic summer of live music.”

David Mann, CEO of Hampshire Cricket said, “The Ageas Bowl has been designed specifically to host a range of entertainment formats in addition to world-class cricket. We have a history of staging some great concerts and are now delighted to have partnered with Music + Sport to build on this. We pride ourselves on innovation and Cricket Live is another exciting first which we are confident will prove a huge hit with sport and music fans right across the South Coast.”