DIG INDEX LAUNCHES AT MUSIC TECHPITCH 4.5
15 December 2014 - Press releaseNext generation music-tech winners and startup tracker
The DIG Index, a new index and database tracking the success of music-tech startups, was launched last night at Music TechPitch 4.5.
The DIG Index, short for Deep Innovation Growth Index, has been created together by Rockol, the pure-play web media company focused on music and entertainment, and 2Pears, the team creating opportunities and events to inform, educate and connect entrepreneurs and startups in music, media and technology.
The purpose of the newly created DIG Index is to track the success of music-tech startups and entrepreneurs as they raise funds, grow and prosper, and eventually exit. The aim is for the DIG Index to become the comprehensive music-tech index and database, acting as a point of reference for entrepreneurs, startups, Angel and VC investors, as well as journalists, and government bodies, with regards to any music-tech companies.
The DIG Index is open to any music-tech company to register and provide information about its business proposition and revenue model, funding, geographic location, and founders.
Visit the DIG Index here: bit.ly/digindex
Giampiero Di Carlo, founder and publisher of Rockol, comments: “As a media company we cover and deal with a lot of music-tech startups and having one single point of reference to look up facts makes our life both easier and more interesting. This is why we decided to create the DIG Index together with 2Pears, as we thought it would be useful for a whole host of people in addition to us.”
Petra Johansson, co-founder of 2Pears, adds: “As a business working with startups on a daily basis – we have to date trained over 750 tech startups to pitch their business proposition - we meet a lot of new businesses. By setting up the DIG Index we can now share our knowledge of music-tech startups in the form of a living database. We are very excited to launch the DIG Index together with Rockol in order to continue to grow the community by making information available to a wider audience.”
Music TechPitch 4.5, the pitch event for startups and investors active in the music-tech space, also revealed the music-tech winners of the evening pitch competition in addition announcing the launch of the DIG Index.
After 3 minute pitches by 8 music-tech startups, the panel of judges discussed the viability, growth potential, and revenue model of each business idea, and provided constructive feedback on the business model and the pitch. An audience vote followed the judges vote to select the winners.
The winning music-tech companies are:
Judges vote:
1. BuddyBounce - a fan engagement and marketing platform that allows celebrities and brands to know who their super-fans are
2. Shared place:
Customuse - design and manufacture of customisable, 3D-printed electric guitars
Eventbox - mobile app that lets you listen to listings to discover gigs, concerts and club nights happening nearby
Laniakea - collecting royalties and representing music publishers, collection societies, songwriters and their rights on YouTube
Audience vote:
1. Eventbox
2. MuseScore
3. BuddyBounce
The panel of music-tech experienced judges, chaired by Ashley Elsdon, founder of PalmSounds, included:
The judges include:
Giampiero Di Carlo, founder & publisher, Rockol.com
Rebecca Fiebrink, Lecturer, Department of Computing, Goldsmiths
Clara Goldsmith, Head of Creative Marketing, Warner Chappell
Gunnar Larsen, VP of Products, 7digital
Kevin Osborne, CEO and founder, MeWe360
Justin Spooner, Director, Unthinkable Consulting
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