BPI Insight Session: Virtual Reality & Implications for the Music Industry
19 June 2016 - Press releaseThe BPI Research department is pleased to host the latest in its series of Insight Sessions, which are free and open to BPI members, though for this particular event there are also free limited spaces for non-members on a first-come basis.
The session will take place at 4pm on 23rd June 2016 at the BPI’s London, County Hall Offices.
Companies such as Apple, Facebook and Google are investing heavily in Virtual Reality. Hardware costs are coming down, which is likely to result in a growing number of opportunities for artists, labels and music companies in the world of VR.
Renowned technology consultants Futuresource and leading Virtual Reality production company REWIND, which has worked on two of Bjork's VR projects including creating a ground-breaking VRX (Virtual Reality eXperience) music piece for Notget, a single from her album, Vulnicura, will be leading the session. The event will also feature a contribution from London Symphony Orchestra’s LSO Live label – one of the most technologically innovative music companies.
Areas likely to be covered by the BPI Insight Session include:
Why VR? Who is investing in this market?
What is the level of consumer interest?
Key applications emerging for VR – broadcast, games & video entertainment
Production challenges and the importance of audio
What does VR mean for the music industry and creative opportunities?
VR in action – demo of successful productions and learnings – music video and concert productions
360 degree video in action
Sizing the opportunity for VR in the entertainment industry – what does the future hold?
The session will last for around an hour followed by a Q&A and networking drinks. Anyone wishing to attend is asked to RSVP to becci.abbott@bpi.co.uk as soon as possible.
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